Communication is vital because it not only connects members within a specific department but also connects them to members from other departments, from other branches, and, in today’s global economy, from around the world.
Poor communication often results in inefficiency, and as successful business leaders know, inefficiency equals to a loss of productivity and loss of profits.
Internal communication - Email writing style | in-house newsletter | intranet staff bulletin | annual communication workshop | communication policy documentation
External communication - Social message | CSR campaign | corporate update & announcement | industry outlook | event sponsorship | economic & industry outlook | corporate magazine | company website | presentation content | change and crisis update
CEO profiling and leadership communication - Speaking engagement | event participation | communication skills | public speaking | personal grooming | industry thought leadership | biography/book writing | media management
Public and media relation - Media kit | press release | interview | project / development briefing | press & media dialogue | media getaway & tour | print & online media channels | by-line article | seasonal campaign | event press support
Editorial and writing skills are one of the most important skills that an organisation must possess, as these skills can often mean the difference between success and failure.
Be it from the top management, marketing, finance, public relations or human resource, each department need excellent writing skills to accurately convey its strategic ideas and business concepts.
Marketing communication - Product & service marketing material | e-brochure | corporate profile | advertising message | sales correspondence style | marketing script | survey content
Product & services profiling - Customer success story | product & technology market update
Online content - Website content | e-newsletter | email message to customers and industry | social media & blog management
Corporate messages - Speech writing | audio & video content | print and online advertising copywriting | tagline & slogan | periodic CEO message
Other services - Website writing | content updating & editing | e-newsletters & e-zines | book writing & editing | biography & business guide | e-book development | publishing & printing management | general proofreading
As traditional mass media print publishers continue to face the dreary reality of sagging circulation, stagnating revenues and declining readership, an increasing number are eyeing the production of niche publications to reach new advertisers and audiences.
Niche publishing is proving to be the next frontier for the newspaper and magazine industries across the globe.
Publication strategy - Publication concept & planning | survey content | workflow | advertising methodology | sales | circulation & distribution model | print & production process
Content structure - Content planning | sourcing | features & news content | pagination process | layout & design
Editorial team - Recruitment support | staff training | editorial SOPs | editing style | columnist | journalism | lifestyle features | personality profiles | news & events coverage | general articles | photojournalism
As today’s sports teams and professional athletes live in the glare of the media more than ever before, having a professional, comprehensive and strategic PR and media management service becomes increasingly important.
External communication - Social message | CSR campaign | team update & announcement | sports industry outlook | event sponsorship | team magazine | team website | presentation content | change and crisis update
Team and player profiling & leadership communication - Speaking engagement | event participation | communication skills | public speaking | personal grooming | industry thought leadership | biography writing | players and team success story
Public and media relation - Media kit | press release | interview team briefing | press & media dialogue | media getaway & tour | print & online media channels | by-line article | seasonal campaign | event press support
Online content - Website content | e-newsletter | social media & team blog management